Samsung announced Monday that a voice-powered digital assistant named “Bixby”

Samsung voice-assistant Bixby to debut with new phone

“Bixby” will debut with a flagship Galaxy S8 smartphone set to be unveiled by the South Korean consumer electronics giant.  Samsung said Bixby will focus on letting people control mobile apps with spoken directives. 

Powered by artificial intelligence, Samsung late last year bought Viv, an  startup with co-founders who were part of the team that built virtual assistant Siri, Bixby will differ from digital aides already on the market in ways that include controlling nearly all tasks in applications instead of limited sets, and being flexible when it comes to understanding what users are saying, according to Samsung.

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